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Live on Bloomberg #WIREDBizCon: Hearsay Social CEO Clara Shih talks social business

WIRED BizConEarlier today, Hearsay Social CEO Clara Shih (@clarashih) took the stage with Jill Schlesinger (@jillonmoney) to discuss social business at the 2014 WIRED Business Conference, joining several thought leaders in the business and technology world, including David Karp (founder and CEO, Tumblr, @davidkarp), Nolan Bushnell (founder, Atari, @NolanBushnell), Lawrence Lessig (professor at Harvard Law School and founder of Creative Commons, @lessig) and Andrew McAfee (principal research scientist at MIT and cofounder of the Initiative on the Digital Economy at MIT’s Sloan School of Management, @amcafee).
Before taking the stage, Clara spent a few minutes with Bloomberg West to discuss the four steps to social business success, how the various social networks differ from each other, and new developments in the technology world, including Facebook’s new mobile ad network and Pinterest Promoted Pins. Watch the segment here: