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Celebrating technical women at Facebook's Tech Women's Day #TWD

What an honor and pleasure it was to address the female software engineers, product managers, designers, and engineering management at Facebook’s fourth annual Tech Women’s Day earlier this week.
It was a walk down memory lane for both my co-panelists Diane Greene (founder and former CEO of VMware) and Leah Busque (founder and CEO of TaskRabbit, @labusque) and myself, as we shared our personal journeys through covert and overt discrimination, learning how to be heard, impostor syndrome, finding mentors and role models, and building community.

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I joined VMWare founder and former CEO Diane Greene and TaskRabbit founder and CEO Leah Busque for the “Tech Luminary Panel.”


Above, a a fireside chat with Sheryl Sandberg (COO of Facebook, @sherylsandberg).
Below, we got #TWD hoodies & hair ties! #bestswagever.

At Hearsay Social, we are excited to welcome an engineering intern class of 60% women this year and will be hosting our own Afternoon Tea with Hearsay Social Women Engineers next month.

Seeing so many bright, talented, and passionate women emerging in the tech world gives me great hope and optimism regarding the future — I am excited and grateful to be part of the movement.

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Hearsay Social for Google+ Pages: Manage your corporate-to-local brand on the big four networks

This morning we are delighted to announce that Hearsay Social now supports Google+ Pages, allowing Hearsay Social customers to effectively manage multiple local business profiles on Google’s social network for the first time.
Since the launch of Google+ Pages last week, our customers have expressed interest in using Google+ and its Circles feature to grow their brands and books, and deepen customer relationships. Customer feedback is critical to driving our platform roadmap, so we jumped on the opportunity to partner with Google+ to fulfill those requests. This morning Google+ announced that Hearsay Social was selected as one of just a handful of industry leaders for the trial API release and partnership.
Our brilliant engineering team has worked diligently to ensure that Hearsay Social’s core product modules are supported in Google+ from day one:

  • Hearsay Social Content Publisher for scheduling posts and campaigns across brand and local pages
  • Hearsay Social CRM for deepening local customer relationships
  • Hearsay Social Compliance Module for FINRA and SEC compliance and infraction monitoring (used by financial services customers)
  • Hearsay Social Analytics to roll-up metrics across every brand or local page

When Google+ first rolled out a public beta over the summer, several forward-thinking organizations built company profiles–but these were soon shut down by Google+ because it was not yet ready for non-individual users on its network. Last week the social media-savvy companies returned, but this time their profiles were allowed and encouraged.
Here’s our Hearsay Social Google+ Page:

Be sure to circle us and we’ll return the favor!
From driving brands to embrace local pages, to integrated social media campaigns and customer segmentation through Google+ Circles, we affirm our commitment to keeping your organization at the forefront of social media innovation.
Additional resources:
Announcing Hearsay Social for Google+ Pages, Corporate-to-Local Management for Top Brands
Five things the biggest brands need to be doing on Google+
Create a Google+ Page