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Google+ now available to all Hearsay Social users

We’re always working hard to make sure our customers have every option available when powering their businesses on social media. That’s why, last fall, we made sure to partner with Google as one of just a handful of industry leaders for the trial API release for Google+ Pages.
Today we’re happy to announce that Google+ is now available for all Hearsay Social users.
Though we’ve been integrated with Google+ since the fall, Google just this week lifted the cap on how many Google+ Pages its partners can power through third-party platforms. For our customers, that means each and every Hearsay Social user now has the option of linking up their Google+ account to the platform, introducing a brand new social channel for broadcasting marketing materials, listening to what your customers are saying, and responding in kind.
Effective immediately, Google+ can be a part of everything you’ve been doing with Hearsay Social for all the other major networks, including publishing and managing corporate and local pages, creating integrated campaigns, and tracking analytics. And, for our customers in regulated industries like financial services and insurance, you’ll always be in control with our Compliance Module.
Going forward, we’ll be sure to let you know about the latest Google+ developments to make sure you’re equipped to be the best social business, no matter the network.
Next steps? Be sure to add Hearsay Social on Google+ to one of your circles and check out the links below to read up on leveraging Google+ for your business:
Five things the biggest brands need to be doing on Google+
Hearsay Social for Google+ Pages: Manage your corporate-to-local brand on the big four networks
What Google+ Local means for social marketers

What Google+ Local means for social marketers

In an effort to bring all social data under one roof, Google yesterday launched Google+ Local, a new tab that merges Google Places into the Google+ platform. We are thrilled to see our vision become a reality and feel that this presents a real opportunity for all of our customers promoting locations on Google+ Business Pages and through Google Places.

Consolidating the local experience on Google+ puts the user experience first, as it simplifies the process of finding information that may have previously been strewn across Google+, Google Maps, and Google Places. Integrating Places into Google+ ensures that the user can find trusted first- and third-party information about local businesses, in addition to highly relevant word of mouth recommendations from their circles. The result of this new social lens is not only heightened relevance, but it will also make these pages more engaging and shareable, ultimately driving more sales for local businesses.
In anticipation of Google+ Local, here’s how local businesses owners can get started:

  • claim your place page if you haven’t already
  • ask for recommendations from your customers
  • collect and post photos that tell a story and bring your brick and mortar business to life online

Integrating Places into Google+ Local puts the social experience of your location back into the hands of business owners, and fosters a true two-way relationship with customers and influential supporters.
As Google moves forward with this launch, Hearsay Social will continue offering the most robust platform for monitoring, publishing to, and tracking analytics for all social interactions across Google+, in addition to the other major social networks.
Feel free to ask any questions about Google+ Local in the comments.