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Hearsay Social CEO Clara Shih to Keynote Grace Hopper Celebration, Fortune Most Powerful Women Event

A decade ago, our founder and CEO, Clara Shih, attended the Grace Hopper Celebration of Women in Computing as a Stanford graduate student and Anita Borg Scholar. Seven years later, she was honored as one of Fortune magazine’s Most Powerful Women Entrepreneurs.
We’re excited to share that Clara will be speaking at both Fortune’s Most Powerful Women Summit and the Grace Hopper Celebration next week alongside visionary female leaders and Fortune 500 CEOs across numerous fields, including government, philanthropy, healthcare, technology, finance, education, media and the arts. She’ll be sharing her perspective on leadership, diversity, and lessons learned from her experiences working for some of the biggest tech companies and as a startup founder and CEO.
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Kicking off Monday, October 12, Fortune’s Most Powerful Women Summit will revolve around the theme “Leading with Purpose,” with confirmed participants that include First Lady Michelle Obama; Ginni Rometty, chairman, president and CEO of IBM; Sue Desmond-Hellmann, CEO of the Bill & Melinda Gates Foundation; Ursula M. Burns, chairman and CEO of Xerox; and Alexa von Tobel, founder and CEO of personal finance startup LearnVest.
Clara will participate in a morning discussion on Tuesday, October 13, titled “Leadership: Next Gen on the Next Gen” to talk about what it takes to start a company and how to foster leadership. Fellow panelists will include Brit Morin, founder and CEO of Brit + CO; Poppy Harlow, anchor at CNN Newsroom Weekend and a CNN correspondent; and Julia Hartz, CEO of Eventbrite.
GraceHopperThe Grace Hopper Celebration is the world’s largest gathering of women technologists and expects 12,000 attendees this year to convene in Houston, Texas. The event is produced by the Anita Borg Institute, which was founded in 1997 by computer scientist Anita Borg, and aims to connect, inspire and guide women at all stages of their technology careers. Speakers will include Sheryl Sandberg, COO of Facebook and founder of Lean In; Megan Smith, CTO of the United States; and Susan Wojcicki, CEO of YouTube.
Clara will take the stage on Wednesday, October 14, to talk about her journey from being an event attendee in the audience a decade ago to, now, a keynote speaker and company founder. She’ll share her challenges and successes as a woman in the male-dominated engineering and startup world, and advice on how to handle not being part of the majority. Scheduled to follow Clara’s talk will be Blake Irving, CEO of GoDaddy, and Megan Smith, chief technology officer of the United States.
For more details on the two conferences, visit the Fortune Most Powerful Women and Grace Hopper sites.

Clara Shih Selected as LinkedIn Next Wave Transformative Leader

linkedinnextwavelogoWe’re delighted to share that Hearsay Social CEO and founder, Clara Shih, was selected as one of the top professionals age 35 and under by LinkedIn.
“No one has done more to persuade the risk-averse, compliance-bound world of finance to embrace social media than Shih,” reads her accompanying profile on the LinkedIn Next Wave list (#LinkedInNextWave), which celebrates 150 leaders who are changing the way business is being done in industries that are essential to the fabric of life and the economy. Read the rest of Clara’s profile here, and learn more about the other nine luminaries in the finance world.
linkedinnextwaveLinkedIn relied on a combination of data, editorial insights and Influencer ideas to forge the list. Other Next Wavers include Chris Wanstrath, CEO and co-founder of GitHub, in the enterprise tech category; Max Ventilla, CEO and founder of AltSchool, in the education and social impact category; and Payal Kadakia, CEO and co-founder of ClassPass, in the consumer tech category.
Earlier this year, Clara was named one of the Bay Area’s Most Influential Women by the San Francisco Business Times and, last month, one of the most influential women in tech by Hot Topics alongside Sheryl Sandberg of Facebook, Leah Busque of TaskRabbit and Susan Wojcicki of YouTube.
Browse the full LinkedIn Next Wave list to see who else is disrupting their fields in a big way, and be sure to connect with Clara on LinkedIn, Facebook and Twitter!

Customer Spotlight: How Raymond James is Leveraging the Power of Social Media (VIDEO)

This blog post is part of our new Customer Spotlight Series designed to showcase a Hearsay Social customer, share their experiences with our technology, and highlight the benefits they are reaping from it. Here, Tash Elwyn shares his thoughts on how leveraging technology like Hearsay Social is making an impact at Raymond James.
Ever wonder how leading-edge firms are leveraging the power of social media in their business programs? Well, we recently sat down with Tash Elwyn, President of the Private Client Group at Raymond James and Associates, to learn how Raymond James is implementing social media in their business program to differentiate themselves, cultivate relationships, and grow their business.
Similar to other firms in the financial services industry, regulatory concerns and marketing support were factors considered in the implementation of their social media program. Raymond James advisors are able to use their voice and better engage with customers and prospects by listening through social media and leveraging technology like Hearsay Social.
In this short video, Elwyn explains how their firm measures the impact of social media both from an engagement standpoint and a brand standpoint — and likens social media to email and smartphones, essentially challenging advisors to “get off the fence, or risk the fence breaking.”
Watch the video below to hear more from a firm who ‘get’s it’ and what’s next in terms of digital and social for Raymond James:

For more information on how advisors can leverage the power of social media, check out Hearsay Social’s Predictive Social Suite for Advisors and read our recent Advisor of the Future executive report.
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The Social Era Demands Social Selling: An ebook from Hearsay Social

“If financial services firms use social technologies to be better financial partners for consumers, the outcome will be improved sales.” — Augie Ray, social media director at a Fortune 100 financial services company

As social selling increasingly eclipses cold calling and rolodexes as an essential sales tool, businesses need new best practices to adapt.
Today we’re excited to publish The Social Era Demands Social Selling, a new ebook outlining how sales organizations can leverage social networks to grow business. Shifting the conversation from social marketing to social selling, the ebook explains how salespeople can attract prospects, retain customers, and grow business in the social era.
The ebook, available for download here, includes contributions from social selling experts like Hearsay Social CEO Clara Shih; Craig Elias, SHiFT Selling, Inc; Augie Ray, social media director at a Fortune 100 financial services company; and Gerhard Gschwandtner, Selling Power.
Today’s release follows Hearsay Social’s recent unveiling of the next generation of its innovative social sales platform, already empowering tens of thousands of sales representatives to move beyond yesterday’s sales tactics and successfully adapt to the era of social selling. With new capabilities targeted at sales representatives that enable many of the best practices in this ebook, Hearsay Social provides the only platform dedicated to social selling success across regulated enterprises.
Download the ebook here.