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Three Quotes That Define The CMO CIO Relationship

At the end of October, Forrester brought together 100 executives — 50 CMOs and 50 CIOs — from global corporations to have some frank discussions about their roles, and how they relate to their peers in the room. Thanks to Forbes, we published some research on the state of the relationship, and Jenny Rooney published this take on the report. Sheryl Pattek just published her findings and advice (here, if you are a Forrester client).

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