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Personal Touches on Social Media Key to Building Relationships

As a busy financial professional, you don’t have a ton of extra time to manage your social media presence. A standard, solid strategy for advisors today is to find time once a week to post and schedule links to industry or company articles. But, as you’ve likely discovered, this doesn’t result in very many likes, comments, or other forms of engagement from your audience.

So how do you boost your social media presence and make yourself stand out from the pack?

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