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Hearsay Social Lets Advisers Pay to Spread Facebook Posts

Hearsay Social Inc. on Thursday announced a new feature on its social media platform that integrates with Facebook, allowing advisers on the platform to pay to distribute promotional posts to a wider audience.Financial advisers and brokers on the platform will now be able to “promote” their Facebook posts or pay to have them distributed to a wider audience on Facebook, consistent with their firms’ compliance strictures.And those firms’ home offices will be able to monitor and track the effectiveness and compliance of the marketing content distributed by their sales force within…


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