Skip to content

Google, Microsoft Execs Jump to Social-Media Manager Hearsay Social

As more companies and their employees use social-mediasites like Facebook, Twitter and Google+ to communicate with customers, they’re increasingly relying on special “social-media management” software to help them track the interactions.

Creating such software is becoming a big business in its own right, so it comes as little surprise that veteran Web executives are joining the fray.

On Tuesday, Hearsay Social, one of the best-known social-media management-software startups, said it had hired longtime Google sales executive Michael Lock to be its chief operating officer.

Over the past eight years, Lock helped turn Google’s software for businesses, called Google Apps, into a $1 billion-a-year business.


WordPress Hero

Visit the Resource Center

Download White Paper, Infographics, Industry Reports and More…

Visit Resources