Brokerages Charging into Social Media

Social media is finally getting respect among independent broker-dealers and wirehouses as a legitimate and even necessary part of the marketing and business development landscape. That already had been the case for many registered investment advisers, who have grown familiar with social media at a faster rate than those in the brokerage industry. This is largely due to the greater freedom afforded RIAs in exploiting the technology medium, thanks to less stringent regulation on the part of the Securities and Exchange Commission. The Financial Industry Regulatory Authority Inc. has been more…