According to an industry study asking French insurance agents (all companies, including Aviva), 93% find it important to be on social networks.
Aviva France chose Hearsay Social so their agents could easily manage their social communities, attract new prospects, and increase customer retention.
Marie’s team has provided agents with a robust content library, and 80% have adopted the tool with excellent results. Bonus: Marie and team now have the insight they need to refine content strategy for even more success.
Aviva knew their in-house solution for agent websites was outmoded. They wanted to provide up-to-date, consistent websites with relevant and easily updatable content. In addition to helping agents get found, this also helped Aviva’s SEO strategy both nationally and locally.
Now using Hearsay Sites, each agent has a dedicated website. Marie says, “The sites are easy to set up and very SEO-Friendly. It helps agents to be visible online when customers search for insurance locally.”