Consumer Protection for Text Messaging: Meeting Compliance Challenges

This ebook provides an overview of guidance from regulatory agencies like the FCC around text messaging — and how you can keep advisor and customer program adoption high while minimizing risk.  We take a look at:

When are financial services firms required to get customer opt-in?
What are the consumer protection principles at work?
What are the legal obligations around 1-1 text messaging?
How can you be extra safe without implementing onerous opt-in policies?

Download the ebook to find out.