Clara Shih

Clara Shih

CEO and Founder

Clara Shih is CEO and founder of Hearsay Systems, the leading Advisor Cloud company used by over 150,000 advisors and agents to deliver personalized relationships at scale with AI-assisted automation. Marketing and Distribution leaders at the world’s leading financial services companies including Morgan Stanley, New York Life, Allstate, American Family Insurance, Goldman Sachs, Prudential and Allianz partner with Hearsay to get a real-time pulse of field conversations and trigger timely client outreach during moments that matter.


A digital pioneer, Clara developed the first social business application in 2007 and subsequently authored the New York Times-featured best-seller, The Facebook Era, and sequel, The Social Business Imperative. Clara has been named one of Fortune’s “Most Powerful Women Entrepreneurs,” Fast Company’s “Most Influential People in Technology,” and a “Young Global Leader” by the World Economic Forum. She also has been listed in both Fortune’s and Ad Age’s “40 Under 40,” as well as InvestmentNews’ “40 Under 40” and ThinkAdvisor‘s 25 Industry Influencers.


Clara is a member of the Starbucks board of directors and previously served in a variety of technical, product and marketing roles at Google, Microsoft and She graduated #1 in computer science at Stanford University, where she also received an M.S. in computer science. She also holds an M.S. in internet studies from Oxford University, where she studied as a U.S. Marshall Scholar.

Pete Godbole CFO Hearsay Systems

Pete Godbole

Chief Financial Officer

As Chief Financial Officer, Pete Godbole is responsible for finance, HR, legal, and business operations teams at Hearsay – known internally as the PIE Team (People, Infrastructure, and Enablement). Pete is an enterprise software industry veteran, bringing more than two decades of experience in broad financial roles optimizing all aspects of financial operations in support of high-growth public and private companies. Prior to Hearsay, Pete served as CFO of GoodData, helping scale the business into new products and business models, and CFO for VMware’s (NYSE: VMW) End User Computing global business unit.


Pete previously held senior operating and financial roles at a variety of technology companies including Hyperion (acquired by Oracle), Autodesk, and Hewlett Packard. Pete received a B.S. in Business/Accounting from the University of Delhi and M.B.A. from the Broad School of Business at Michigan State University. He is also a Certified Public Accountant (non attest).

Mark Gilbert

Chief Technology Officer

Mark Gilbert brings more than 15 years of enterprise and consumer product design experience to Hearsay Systems, where he is responsible for product vision, strategy, execution, and alignment with Hearsay’s go-to-market teams. Prior to Hearsay, Mark served as Head of Product for a variety of key business units at Microsoft including System Center, Visual Studio, and Bing. He was also responsible for driving technical and product strategy for Microsoft’s $17B server and tools business, and built out Microsoft’s product presence in Europe and Asia.


A native Canadian, Mark graduated from the University of Waterloo with a Bachelor of Applied Science Degree in Electrical Engineering.

Donna Prlich

Executive Principal, Chief Business Officer

Donna Prlich is responsible for data analytics and enterprise go-to-market strategy at Hearsay Systems, including the company’s core Hearsay Social business. She brings more than 20 years of experience in marketing, product management, and strategy for enterprise software companies.


Prior to Hearsay, Donna was Chief Product Officer at Pentaho Corporation (acquired by Hitachi Systems), where she led the data integration and analytics product portfolio. Donna has a wealth of experience in both emerging and traditional data integration and analytics markets, including big data, IoT, and BI/data warehousing at Karmasphere, Actuate and Sun Microsystems. She has a BA in Social Sciences from UC Berkeley.

Tom Westhoff

Vice President, Sales

Tom Westhoff leads the sales, solutions consulting, and sales operations teams that position Hearsay’s acclaimed software and services to premier financial services and insurance firms. Having built his career in financial services field distribution and leadership prior to joining Hearsay, Tom brings domain knowledge at the intersection of insurance, wealth management, and digital, and serves as the key executive sponsor for Hearsay’s most strategic client relationships. As an early employee of Hearsay, Tom has played a critical role in the company’s strategy and direction from the beginning.


Previously, Tom served a variety of leadership roles at Insurity (a LexisNexis company) as well as Insuresoft and NIIT Technologies. Tom earned his B.S. in finance from the University of Wisconsin-La Crosse, where he played on the men’s basketball team. These days, Tom can be found in the crossfit gym and chasing after his twin boys.

Bill Rusitzky

Vice President, Business Development

Bill Rusitzky brings more than 20 years of experience in operational management and strategic partnerships to Hearsay, with a proven track record of supporting cross-functional collaboration to drive strategic plan growth, innovation, sales process, and revenue growth.


Prior to Hearsay, Bill served as Senior Vice President of Global OEM Sales, ISV Platform Partners, and Business Development at Informatica and Global Vice President of Strategic Alliances & Business Development at Adobe. Outside of work, Bill serves as an advisor to startups with the focus of helping them accelerate business with partners and volunteers with the World Economic Forum. Bill holds a graduate degree in engineering and M.B.A., both from Cornell University.

Robert MacCloy

Vice President, Engineering and Data Science

Robert MacCloy oversees Hearsay’s software engineering, data, and infrastructure teams. He was one of the company’s first employees and has played a pivotal role in the company’s product, technology, and strategic direction. Under Robert’s leadership, Hearsay’s technology and product teams have pioneered a model for “agile enterprise” development – balancing agile continuous delivery with the enterprise needs and expectations of the world’s largest banks and insurance firms.


Previously, Robert worked as a software engineer at Quantcast and AdBrite. Outside of work, Robert loves nerding out on decentralized decision-making, data, and continually better ways to #GSD.

Kristen Trubey

Vice President, People, Culture, and Operations

Kristen Trubey is responsible for Hearsay’s employee and candidate experience, which includes company culture, people operations, recruiting, and global office operations. She brings nearly 20 years of expertise in human resources, culture, and organizational design to Hearsay, and thrives on creating dynamic, transparent, and forward-thinking workplaces that inspire team members to be their best selves.


Kristen previously served on the renowned talent leadership team at Netflix, where she partnered with various business units in the U.S. and EMEA to strategically plan organizational growth to match business needs across each region. She has also held leadership HR positions at Old Navy, Target, and REI. Kristen received her B.A. in political science and education from North Carolina State University and can be found roaming the halls of Hearsay with her adorable dog, Dash.

Lucas Wilkens Flores Soares

Managing Director, UK and Europe

Lucas Wilkens holds strategic and management oversight over all aspects of Hearsay’s Europe and UK business, from sales and partnership development to implementation, training, and support. Lucas started his Hearsay career on the Customer Success and Services team, and has played a key role in ensuring the success of our most strategic clients. He brings a wealth of experience from the insurance industry and global operations, having lived and worked across four continents.


Originally from Brazil and Italy, Lucas is fluent in Spanish, Italian, French, Portuguese, and English. He holds Bachelor’s Degrees from ESPM Escola Superior and Pontifícia Universidade Católica do Rio Grande do Sul, and graduate degree from the University of Oxford – Saïd School of Business. Lucas currently resides in London, where Hearsay Europe is headquartered.

Chris Andrew

Vice President, Operations

Chris Andrew oversees company strategy, operations, and growth initiatives, including Hearsay’s Advisor Outreach Center which provides white-glove digital coaching and enablement services to advisors, agents, and their staff. Chris was employee #1 at Hearsay, where he began as its first Customer Success Manager and has played a variety of roles in product management, solutions consulting, and as the former Head of Hearsay Europe.


Prior to Hearsay, Chris worked in product management at Intuit. He holds a Bachelor’s Degree in Economics from Grove City College, where he was captain of the track & field team. In his spare time, he is a gourmet pizza chef who trained in Naples, Italy.

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