Bridging the Gap Between Compliance & Marketing by the Supervision of Multiple Communication Channels
At times it can seem that compliance and marketing teams are at cross-roads when it comes to policies regarding social media usage. Marketing is working hard to get out specific advertisements and promotions. At the same time, compliance teams must carefully ensure that all advertisements comply with regulatory requirements. Instead of giving into the frustration that can occur, it’s important for compliance and marketing to focus on the common objective of protecting the firm’s reputation and work as collaborative partners.
In this webinar, we’ll discuss:
- How compliance and marketing can better understand the other team’s challenges
- Tips for working together in partnership
- How automating supervisory roles with technology speeds the approval process and builds trust between departments
- Supervision Challenges/Best Practices for omnichannel digital communications