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The Hearsay Blog

The Hearsay Blog

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The Future of Social Selling in Financial Services

Gloria Roheim McRae

Find out what Hearsay customers are doing now to lay the groundwork for the future of social selling, and where things will be in a few years. Even as many of today’s advisors and agents are just discovering the power of social selling, marketing leaders at financial services and insurance firms are beginning to plan […]

Five Essential Traits of Successful Digital Leaders in Financial Services

Leslie Leach

One of the most important success factors in any digital effort is strong leadership. Here are the traits we’ve seen prevail, over and over again. The financial services industry has changed significantly over the past decade or so. As firms continue to drive digital transformation, Hearsay has had a front row seat collaborating with innovative […]

Hearsay Summit 2020: Delivering a Human Client Experience in Extraordinary Times

Clara Shih

A big thanks to each of the 500 marketing, distribution, and compliance leaders who joined us at the annual Hearsay Summit – for the first time ever, virtually! We were thrilled to have a highly engaged audience and incredibly insightful presentations from our customer and partner speakers. A few of our key takeaways were published […]

Elevate your Advisors & Agents When LinkedIn Elevate Winds Down

Leslie Leach

This post explains the difference between employee advocacy and social selling solutions, and discusses the importance of helping advisors and agents create real human connection while increasing brand reach. LinkedIn has announced it is sunsetting its employee advocacy tool, Elevate, come December 2020 and integrating it into LinkedIn Pages. What is Employee Advocacy? At its […]

The Power of Giving Your Customers Control

Erica Spelman

Hearsay Summit 2020 is officially a wrap! Along with being the first virtual one we’ve ever hosted, we had two days of amazing speakers, fireside chats, and breakout sessions. One of the speakers we were lucky enough to hear from was Glenn Shapiro, Allstate President of Personal Property-Liability. Glenn shared four ways that the advancement […]

Announcing the Hearsay Summit 2020 Innovator Awards!

Brittany Nevares

Drum roll, please! We had over a dozen nominees for this year’s awards. This year’s winners had a very unique experience — they received their awards in the mail and we celebrated them virtually on Day 2 of the Hearsay Summit last week. We hope you were able to join and raise a glass to […]