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Welcome, Alex Falls! Insurance cloud veteran now leading Global Product Management

Last Friday, we announced the addition of Alex Falls to our leadership team, and I couldn’t be more excited. Alex joins us from Guidewire where he led the financial industry’s back-office transformation, delivering industry-changing core systems across billing, policy, and claims management. This experience is invaluable in his role leading Hearsay’s new product development, where he’ll be heading up the financial industry’s front-office transformation as Hearsay delivers insurance and wealth management workflows and analytics to allow field distribution to become more systematic while enhancing rather than replacing the human touch.

Alex Falls, Global VP of Product Management, Hearsay Systems

I sat down with Alex for a few minutes to help everyone get to know him better.
Clara: Welcome to Hearsay! Tell us a bit about your background, Alex.
Alex: I’m excited to join the team leading product management. For over two decades, I’ve been delivering product vision, strategy, and execution in insurance and financial services. My background encompasses core systems, CRM, and analytics.
Clara: What about Hearsay made you decide to join the team?
Alex: Hearsay has been at the cutting edge of financial services from the start. The company is moving the industry into the future with compelling solutions that work together to solve complex issues while helping advisors and agents improve relationships with clients and prospects. I can’t wait to work with this outstanding team as we transform the financial services industry.
Clara: Thanks, we’re so excited to have you here! What’s something that has surprised you about working with financial services institutions?
Alex: I came into financial services in the form of core software for the property and casualty insurance market. Most people look at insurance as a necessary evil, a tax, and an industry that values profit above all else. What I found was one of the most deeply human industries I’ve ever encountered: an industry that wants to liberate people from risk so they can deliver amazing things and an industry that cares deeply about its customers’ happiness, livelihood, and wholeness. I’ve become an evangelist!
Clara: What’s the best piece of advice you’ve ever been given?
Alex: You will always regret a choice not to try something new far more than choosing to try it, no matter the outcome.
Clara: Let’s let people get to know you a little more personally… What do you like to do in your spare time?
Alex: I’ve traded in kayaking, scuba diving, and globetrotting for something far better: being the father of a wonderful, headstrong five-year-old daughter. We still travel, but our vacations have become much more relaxed!
Clara: Where would you chose to live if you had to leave your country and why?
Alex: My wife and I would likely choose London, where we lived for a time many years ago. Walking down a single city street, you hear several languages, see food from many cultures, and experience more variety and newness than anywhere else we’ve been.
Clara: I’m sure our London team looks forward to your visit! Great to have you on the team.

Clara Shih

A pioneer in the social media industry, Clara developed the first social business application in 2007. Her latest book, The Social Business Imperative, is a Wall Street Journal-featured bestseller. She is a member of the Starbucks board of directors.

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