The Gramercy Institute, a leading global network for senior marketers from the world’s leading financial institutions, recently released its 2016 list of 20 Most Valuable Partners in Financial Marketing and Hearsay Social is honored to be included.
“In 2016, financial marketers must engage with true strategic partners in order to effectively compete,” explains Bill Wreaks, CEO and Chief Analyst of the Gramercy Institute in a press release. “Understanding which partners provide real value through true partnership can make a tremendous difference to the achievement of marketing success.”
Members of the 2016 judging panel included senior executives from several Fortune 100 firms including:
Renee Baker, Sr. Manager, Marketing & Investor Relations, Aberdeen Asset Management
Jeffrey Kochie, Vice President, Marketing, Blackrock
Jacqueline Quasney, Senior Brand Manager, Personal Capital
Erin Meijer, Director, Thought Leadership and Content Strategy, Guardian Life
Amy Jackson, SVP, Content Marketing, Bank of America
Amy Sokotch, SVP, Media, Citibank
Francie Staub, Director, Digital Marketing, TD Ameritrade
Bryan VanDyke, Managing Director and Head of Digital, Morgan Stanley
Phillip Wang, SVP, Brand & Advertising, Wells Fargo Bank
Unlike many awards programs that allow companies to nominate themselves, the Gramercy Institute program requires submissions from clients at a financial brand who either currently or had at one time worked with the nominated company. Nominators provided an assessment of each nominee’s value to the financial firm’s marketing success, its innovation, its customer support levels, and its ability to delivery on expectations.
At Hearsay Social, one of our core team values is to put our customers above all else, and we’re both proud and humbled that our 130-plus enterprise customers consider us to be critical partners to their long-term success and growth.
For more information, check out the Gramercy Institute’s announcement.
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