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See You at the LIMRA LOMA Social Media Conference in San Francisco

LIMRA_welcome_InstaWith one-of-a-kind attractions like the Golden Gate Bridge and the Ferry Building Marketplace  – not to mention what’s expected to be great weather – we’re excited to welcome you to our hometown of San Francisco next week for the 2015 LIMRA LOMA Social Media Conference for Financial Services (#LLSMC)!
Stop By the Hearsay Social Booth (#21)
Head over to our booth (#21) to catch up with our team members, get tips on how you can use social and digital technologies to grow your business, and pick up some great swag.
Win a Pair of Beats by Dre
Drop off your business card at our booth for a chance to win a pair of Beats by Dre. The winner will be announced Friday, August 21, during the morning break at 9:00 AM. For additional chances to win, take a photo of your hotel keycard at your favorite spot in the city and tweet us @hearsaysocial using #LLSMC.
Check Out Hearsay Social’s Presentations
We’re hosting several presentations on Thursday, August 20, including a TED-style talk with Hearsay Social CEO and founder, Clara Shih (@clarashih), a fireside chat that explores how MassMutual (@massmutual) built a successful social business program for its financial professionals, and the Silver Bowl Awards:

Thursday, August 20
9:00 – 9:20 AM

“Survival of the Fittest: The Rise of the Omni-channel Advisor”
Grand Ballroom A
As consumer expectations change with each technological innovation, every financial services and insurance company today is struggling with determining the best channel to reach the social, mobile client. Legacy channels seem inadequate, while the rise of robo-advice firms, insurance comparison sites and direct-to-consumer offerings look to disrupt the industry. Will the “digitization of everything” mark the beginning of the end for traditional agency business? Join Hearsay Social’s CEO and founder, Clara Shih (@clarashih), for a TED-style talk where she’ll share her perspectives on potential outcomes and what financial services leaders and marketers must do to help advisors adapt, be more productive and thrive in a world where technology advancements and innovation are only accelerating.

Thursday, August 20
10:30 – 11:30 AM
“Best Practices for Building a Strategic Social Business Program: A Fireside Chat with Corina Roy, MassMutual”
Regency A
In an industry built on relationships and trust, financial services firms must not only have a strong corporate presence on social media, but also a strong presence for their financial professionals to reach local communities and the clients they serve. Join Corina Roy (@corinaroy), assistant vice president of digital and customer experience at MassMutual, and Abhay Rajaram (@abhayrajaram), vice president of global customer success at Hearsay Social, to hear how MassMutual (@massmutual) developed a social media program for its financial professionals, how it’s driving higher adoption and productivity on social, and where it’s headed next.
Thursday August 20
11:30 – 12:15 PM
3rd Annual Silver Bowl Awards Presentation co-hosted by Hearsay Social and LIMRA
Grand Ballroom A
The annual #SilverBowlAwards recognize excellence, innovation and achievement in the use of social media in the financial services industry. This event is the big reveal of the 2015 winners, which this year includes some brand-new categories recognizing industry trends in social media. Come to this presentation to congratulate your peers and get an inside look into the winning campaigns.
On behalf of the entire Hearsay Social team, see you there!

Connie Sung Moyle

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