Note: You only have until September 6 to influence the final sessions for SXSW 2014. Head over to the PanelPicker now and vote for Hearsay Social’s proposed session, “You Can Sell, But You Can’t Hide.” Thank you!
Last year, supporters like you helped us bring “The Death of Marketing” to SXSW Interactive by voting for our session with Hearsay Social CEO Clara Shih and Renee Brown SVP/Director Social Media, Wells Fargo. The panel ended up being a huge hit: Clara and Renee shared all their thoughts and engaged with a packed room on all things social sales and marketing. (If you missed it, you can hear the session in full here.)
We want to take Clara’s expertise back to SXSW 2014, but we need your votes!
Most SXSW attendees understand why social media makes sense for advertisers and marketers, but here’s something less commonly understood: why do salespeople need to be social too? As one of the few social sales-focused events at SXSW, this will be one session packed with unique insights you won’t hear anywhere else.
Social media, mobile interaction, and other tech resources are essential to the salesperson’s toolkit today. Here’s why, and here’s what we have to offer:
Social media has changed the game for salespeople, who can no longer survive without adopting new technologies. Today’s buyer is more informed and more connected than ever before, and this change has forced salespeople to adapt or become obsolete. In this session, Clara Shih, a leader in the world of social business, will walk through the changing landscape of the connected buyer, and discuss the why and how salespeople have to step up their game.
You need to be where your customers are, which is why we’ve titled our session “You Can Sell, But You Can’t Hide.”
If this sounds like a session you’d like to see at SXSW next year, then head over to the SXSW PanelPicker and vote! At the event, Clara will explain what market trends are driving social selling adoption, what today’s buyer looks like, and how to establish a presence on social (as a salesperson).
PanelPicker voting has already opened up and runs through September 6th at midnight, so get voting!
Want to know just how inspiring social sales can be? Hear it from these Farmers Insurance agents: